So Delhi on 3rd of June 2016 held the second edition of The So Delhi Confluence at The Lalit. It was much bigger and better this time compared to the first one held last year.
It was a full house at the 2nd edition of the So Delhi Confluence.
The So Delhi Confluence opened with designer duo of Anjalee and Arjun Kapoor welcoming all the bloggers, the influencers and the So Delhi team to The Lalit.
After the introductory round of coffee and tea the Founder and CEO of So Delhi Digant Sharma, along with Gaurav Mishra, GM of Sales and Marketing at the Lalit Group of Hotels took centre stage and officially opened the event. Digant Sharma made the official announcement of the So Delhi app which is available in the Google play store.
(So Delhi app download link – https://play.google.com/store/apps/details?id=app.so.city)
In the panel discussion few eminent bloggers brought to light several interesting perspectives about the blogging industry.
Swati Gupta, the Marketing Manager of Fossil Group launched the Armani Exchange watches.
Renowned social activist Leher Sethi engaged in a one-on-one conversation with Mr Kapil Mishra from Aam Aadmi Party and discusssed about the ways in which an individual can do their bit for the city.
The blogger who did extraordinary work in their respective domains were felicitated. Keshav Suri, the Executive Director of the Lalit Group of Hotels, presented the awards to the bloggers.
A cocktail break followed with the gathering sipping on Cutty Sark’s iconic whisky and Witlinger’s satiny textured beer giving an opportunity to bloggers and the influencers to connect with each other.
A panel discussion followed where the panelists highlighted ways to build better networks between brands and bloggers.
Naina Redhu, eminent luxury & lifestyle blogger and photographer then took over the stage to answer questions from the gathering.
Three bloggers pitched their ideas for a campaign outreach program to a panel of four distinguished guests and the best pitch by blogger Pallavi Chaturevdi won an Armani Exchange Watch.
There was a raffle where 5 lucky winners won lots of goodies.
To express her gratitude to all the bloggers and the influencers, Priyanka Sharma, co-founder of So Delhi took the stage to impart the closing note.
The gathering dispersed for dinner and enjoyed a sumptuous meal which included The Lalit’s world renowned Dal Baluchi and spaghetti which was being made in a big bowl of cheese, while connecting and networking with fellow bloggers and influencers.
While signing off all the attendees received a goodie bag which was nothing less than a treasure chest having loads of nice stuffs.
All in all it was a memorable confluence where bloggers and influencers connected and got to learn a lot. The fun and food was the bonus. It was one great evening at the The So Delhi Confluence.